The alliance leverages Taiwan's strengths in medical innovation and advanced textile production to promote cutting-edge, functional healthcare products across Southeast Asia.
Focusing on Thailand's fast-growing medical tourism sector and rising demand for medical textiles, the alliance developed the "Air Scrub Suit" and graphene-based "Pain Relief Sleeves", designed for the region's tropical climate. These products combine comfort, functionality, and sustainability to meet the evolving needs of Thailand's healthcare providers.
To navigate a competitive procurement environment, the alliance employs digital and AI-powered precision marketing tools, along with LinkedIn outreach, to connect with professional medical buyers. The alliance also participated in Medical Fair Thailand 2025, where it organized a large-scale product debut showcase, targeting over 100 Thai companies and institutions, including medical garment manufacturers, hospitals, and rehabilitation chains. With support from the Taiwanese government, the alliance successfully boosted brand recognition and sales in Thailand's healthcare market, laying a strong foundation for future expansion into other regional markets and reinforcing Taiwan's position as a global leader in advanced medical textiles.
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