Hashtag
The Times Real Estate

Appier expands BotBonnie's capabilities with Vietnamese UI support and Zalo integration

TAIPEI, TAIWAN - Media OutReach Newswire - 24 July 2024 - Appier, a software-as-a-service (SaaS) company that uses artificial intelligence (AI) to power business decision-making, is thrilled to announce two significant updates to its BotBonnie platform: the addition of Vietnamese UI support and the integration of Zalo, Vietnam’s leading messaging app.

These enhancements aim to provide a more localized and seamless experience for its growing customer base in Vietnam.

Starting today, all Vietnamese clients using BotBonnie can easily switch to a Vietnamese user interface with just a single click. This update reflects Appier’s commitment to enhancing user experience by providing native language support. With the addition of Vietnamese, BotBonnie now supports five languages: English, Chinese, Japanese, Korean, and Vietnamese, and continues to expand its language offerings.

In line with its mission to empower businesses with cutting-edge tools for customer engagement in Vietnam, BotBonnie now integrates with Zalo. As one of Vietnam's most popular messaging apps, Zalo offers unparalleled reach with over 85 million monthly active users. This integration allows Appier’s customers to effortlessly engage with their Vietnamese customers through Zalo’s extensive platform, facilitating timely and personalized communication.

Enhancing customer engagement and loyalty with seamless integration and functionalities

Integrating Zalo into BotBonnie introduces key functionalities to enhance customer engagement across various verticals and industries. This integration allows businesses to leverage Zalo Notification Service (ZNS) to send one-way broadcast notifications tailored to their specific customer communication and engagement needs.

This feature supports a variety of scenarios relevant to the e-commerce, health and medical, education, and beauty verticals, including account information updates, seasonal sale notifications, back-in-stock alerts, loyalty program engagement, order confirmations, and post-purchase support. Each scenario is designed to provide timely and relevant information to customers, thereby improving engagement and satisfaction.

Appier ensures a smooth onboarding process for Zalo integration. Throughout the onboarding process, customers receive assistance from Appier’s Customer Success Managers (CSMs) to set up their Zalo channel in the Appier enterprise console. Businesses can quickly and effectively integrate Zalo, ensuring a smooth transition and optimal utilization of this powerful communication tool.

“We are excited to bring these crucial updates to BotBonnie. The addition of Vietnamese UI support and the integration with Zalo demonstrates our dedication to meeting the unique needs of our clients in Vietnam. We believe these enhancements will significantly improve customer engagement and business operational efficiency. We look forward to partnering with our Vietnamese clients to help them achieve their customer engagement goals more effectively,” said Hongchia How, Vice President of Enterprise Sales (SEA, Korea), Appier.

Hashtag: #Vietnam #Zalo #Appier #language #Botbonnie #UI



The issuer is solely responsible for the content of this announcement.

About Appier

Appier (TSE: 4180) is a software-as-a-service (SaaS) company that uses artificial intelligence to power business decision-making. Founded in 2012 with a vision of democratizing AI, Appier’s mission is turning AI into ROI by making software intelligent. Appier has 17 offices across APAC, Europe and US and is listed on the Tokyo Stock Exchange. Visit for more company information, and visit for more IR information.

Business News

PAObank Shared in World Internet Conference Asia-Pacific Summit in Hong Kong

Insights on the Potential of Commercial Data: A Path to Enhanced Financing Efficiency and Financial Inclusion HONG KONG SAR - Media OutReach Newswire - 15 April 2025 - ​The World Internet Conference ...

Hashtag.net.au - avatar Hashtag.net.au

Consumer goods expo highlights China's growing allure for global brands

HAIKOU, CHINA - Media OutReach Newswire - 15 April 2025 - ​The fifth China International Consumer Products Expo (CICPE), held on the tropical island province of Hainan, has reaffirmed the country's p...

Hashtag.net.au - avatar Hashtag.net.au

Recognising Purpose-Driven Excellence: ACES Awards 2025 Opens Nominations for the Philippines’ Most Visionary Leaders and Companies

MANILA, PHILIPPINES - Media OutReach Newswire - 16 April 2025 - In a region rich with ambition, the Philippines continues to lead with sustainability and purposeful leadership. The Asia Corporate Exc...

Hashtag.net.au - avatar Hashtag.net.au

Hey! Chips Launches Singapore’s First Clean-Label Fruit Bites Snack

SINGAPORE - Media OutReach Newswire - 16 April 2025 - Singapore’s leading clean snack brand, Hey! Chips, is proud to introduce its latest innovation: Hey! Fruit Bites. A first-of-its-kind freeze-dri...

Hashtag.net.au - avatar Hashtag.net.au

Sustainability progress to 2030 delivering value for Hongkong Land

Key achievements include: 33.3% reduction in Scope 1 and 2 carbon emissions against 2019 baseline, making good progress toward 2030 target...

Hashtag.net.au - avatar Hashtag.net.au

Crayon’s Biennial Future of Operations Study Uncovers What is Driving SMB IT Spend in APAC

SYDNEY, AUSTRALIA - Media OutReach Newswire - 16 April 2025 - ​Crayon, a global leader in IT services and innovation, today announced the latest release of its biennial Future of Operations study of ...

Hashtag.net.au - avatar Hashtag.net.au

Health & Wellness

Online Medical Certificate Services: Essential Features to Look Out For

Hashtag.net.au - avatar Hashtag.net.au

"Discover top online medical certificate services! Essential features to look for to get trusted and efficient results." Choosing high-quality services is essential for ensuring reliable, efficient, ...

The Importance of Having a Defibrillator in Public Spaces

Hashtag.net.au - avatar Hashtag.net.au

Life is uncertain! It is almost impossible to be 100% sure of the future, anything can happen to anyone at any time. However, in the case of Sudden Cardiac Arrests (SCA), the presence of an Automat...

Understanding Anxiety: Different Types and Treatment Options

Hashtag.net.au - avatar Hashtag.net.au

(Source) Every person experiences anxiety in some form as they face either pre-event heart palpitations before important events or constant sleep deprivation because of ongoing concerns. People exp...