Hashtag
Men's Weekly

Appier expands BotBonnie's capabilities with Vietnamese UI support and Zalo integration

TAIPEI, TAIWAN - Media OutReach Newswire - 24 July 2024 - Appier, a software-as-a-service (SaaS) company that uses artificial intelligence (AI) to power business decision-making, is thrilled to announce two significant updates to its BotBonnie platform: the addition of Vietnamese UI support and the integration of Zalo, Vietnam’s leading messaging app.

These enhancements aim to provide a more localized and seamless experience for its growing customer base in Vietnam.

Starting today, all Vietnamese clients using BotBonnie can easily switch to a Vietnamese user interface with just a single click. This update reflects Appier’s commitment to enhancing user experience by providing native language support. With the addition of Vietnamese, BotBonnie now supports five languages: English, Chinese, Japanese, Korean, and Vietnamese, and continues to expand its language offerings.

In line with its mission to empower businesses with cutting-edge tools for customer engagement in Vietnam, BotBonnie now integrates with Zalo. As one of Vietnam's most popular messaging apps, Zalo offers unparalleled reach with over 85 million monthly active users. This integration allows Appier’s customers to effortlessly engage with their Vietnamese customers through Zalo’s extensive platform, facilitating timely and personalized communication.

Enhancing customer engagement and loyalty with seamless integration and functionalities

Integrating Zalo into BotBonnie introduces key functionalities to enhance customer engagement across various verticals and industries. This integration allows businesses to leverage Zalo Notification Service (ZNS) to send one-way broadcast notifications tailored to their specific customer communication and engagement needs.

This feature supports a variety of scenarios relevant to the e-commerce, health and medical, education, and beauty verticals, including account information updates, seasonal sale notifications, back-in-stock alerts, loyalty program engagement, order confirmations, and post-purchase support. Each scenario is designed to provide timely and relevant information to customers, thereby improving engagement and satisfaction.

Appier ensures a smooth onboarding process for Zalo integration. Throughout the onboarding process, customers receive assistance from Appier’s Customer Success Managers (CSMs) to set up their Zalo channel in the Appier enterprise console. Businesses can quickly and effectively integrate Zalo, ensuring a smooth transition and optimal utilization of this powerful communication tool.

“We are excited to bring these crucial updates to BotBonnie. The addition of Vietnamese UI support and the integration with Zalo demonstrates our dedication to meeting the unique needs of our clients in Vietnam. We believe these enhancements will significantly improve customer engagement and business operational efficiency. We look forward to partnering with our Vietnamese clients to help them achieve their customer engagement goals more effectively,” said Hongchia How, Vice President of Enterprise Sales (SEA, Korea), Appier.

Hashtag: #Vietnam #Zalo #Appier #language #Botbonnie #UI



The issuer is solely responsible for the content of this announcement.

About Appier

Appier (TSE: 4180) is a software-as-a-service (SaaS) company that uses artificial intelligence to power business decision-making. Founded in 2012 with a vision of democratizing AI, Appier’s mission is turning AI into ROI by making software intelligent. Appier has 17 offices across APAC, Europe and US and is listed on the Tokyo Stock Exchange. Visit for more company information, and visit for more IR information.

Business News

Party Venues Adelaide: Finding the Perfect Space for Every Celebration

Whether it’s a milestone birthday, engagement, wedding, corporate function, or casual get-together, the success of any celebration often depends on the venue. Adelaide, with its vibrant culture and ...

Hashtag.net.au - avatar Hashtag.net.au

The Future of the Pizza Box: Sustainability and Eco-Friendly Innovations

The pizza box may seem like a simple piece of packaging, but it plays a central role in one of the world’s favorite foods. Millions of pizzas are delivered every day, and with them come millions of ...

Hashtag.net.au - avatar Hashtag.net.au

The Ultimate Guide to Choosing the Right IT Consulting Partner in 2025

In today's fast-paced business environment, technology is no longer just a support function; it's a strategic enabler. For many businesses in Perth, navigating the complexities of IT can be a daunti...

Hashtag.net.au - avatar Hashtag.net.au

Headless WordPress for Australian SMEs: Unlocking Flexibility and Speed

Taking a look at the Australian small and medium-sized enterprise landscape and their web presence, the period of WordPress domination has been almost a few decades. Its ease of use, the price, and an...

Hashtag.net.au - avatar Hashtag.net.au

Shopify Plus for Enterprise: Scaling Your Business for Global Markets

In today's ever-faster digital environment, Australian enterprises are entering international markets rapidly. Since eCommerce is the actual engine for global trade, it needs to be able to select the ...

Hashtag.net.au - avatar Hashtag.net.au

5 Vital Advantages of Using Seamless Tubes in Engineering

In the world of engineering, the selection of materials is paramount. The right choice can mean the difference between a structure that stands the test of time and one that crumbles under pressure. Am...

Hashtag.net.au - avatar Hashtag.net.au

Health & Wellness

How to Choose the Right Earplugs for Sleeping: A Comprehensive Guide

Hashtag.net.au - avatar Hashtag.net.au

Getting a restful night's sleep is essential for overall health and well-being. For many, external noises—be it a snoring partner, traffic, or noisy neighbors—can disrupt sleep patterns. One effective...

How Teen Depression Differs from Normal Adolescent Mood Swings

Hashtag.net.au - avatar Hashtag.net.au

Adolescence is often described as a turbulent period of life. Hormonal changes, social pressures, academic stress, and the search for identity all combine to make the teenage years emotionally inten...

Why Regular Visits to a Trusted Dentist Matter More Than You Think

Hashtag.net.au - avatar Hashtag.net.au

Seeing a dentist is often associated with pain or emergency situations. However, routine dental visits play a much larger role in maintaining not only oral health but your overall wellbeing. Whether...