Hashtag

8 Ways to Increase Your Organic Web Traffic in 2022



Search Engine Optimisation (SEO) involves meeting standards that Google uses to rank content on the internet. SEO is essential for a publisher or content creator because it helps your content rank higher, increasing traffic. However, the constant evolution in algorithms continues to update the criteria for Search Engine Optimisation, thus, making it difficult for some publishers’ content to get organic traffic.

Furthermore, specific tips will ensure your content meet those SEO criteria, and they are as follows.

1) Focus on User Experience (UX)

The criteria Google uses to measure UX is the Core Web Vitals that checks a website’s processing speed, interactive speed, responsiveness, and stability instead of the old criteria that checks only a website’s content. These criteria are aimed at providing the best experience and engagement to users.

2) Use internal linking

Internal linking involves using keywords to link your content to other related content. This helps Google understand a content’s context through those keywords. Internal linking helps in search engine optimisation because it increases the amount of organic traffic a page receives. However, excess internal links on a page make it difficult for search engines to understand the page’s structure.

3) Focus on Entity-based SEO

Entity-based SEO involves using context-based words that contextually describe your niche. These words help search engines better understand the context of your niche when producing a response to users’ queries. Also, internal links add a degree of understanding to those context-based words.

4) Recreate blog posts as Videos

This is because most users are more comfortable viewing content in videos than reading them. A recent survey showed that pages and blogs with videos receive higher organic traffic than pages with written content. You can also consider performing YouTube SEO for your videos.

5) Get in Google Discover

Google Discover suggests content (Discover Feed) based on users’ engagement and interests. For example, if a user actively views sports-related topics, Google Discover automatically suggests sports-related content to the user. However, your content must meet specific qualities before being suggested on Discover feeds, including adding max image preview meta tag and high-quality content.

6) Update existing content

Search engine algorithms are designed to display relevant and recent content constantly. This automatically gives outdated content a low ranking. Hence, it is essential to review and update existing content on your page continuously. Updating the content’s date is not the same as updating the content.

7) Optimise content for voice search.

This involves updating your website and content to support voice search. Search engines will quickly recognise your page if it is optimised for voice search because the number of voice search optimised pages is not much, thus, automatically increasing organic traffic.

8) Drive traffic with long-tailed keywords

There are keywords and long-tailed keywords; keywords are the most common search words, while long-tailed keywords are not too common. It involves identifying two or three words that users will normally use together when searching and including these keywords in your content. Search engines can quickly identify your site since they are not as commonly used as keywords.

Conclusion

Other tips to help your SEO is analysing what the users expect to see when searching for a topic, using short and precise meta descriptions on your site, and identifying and erasing any technical errors on your page. These tips are guaranteed to increase the organic traffic your page attracts in no time.

Whether you have an ordinary site and require standard SEO services or operate an online store and are in need of eCommerce SEO services, get in touch with an experienced Gold Coast SEO specialist.

Business News

Visas for Temporary Skilled Shortage Strengthen the Global Workforce

Background of Temporary Skilled Shortage Visa The Temporary Skilled Shortage Visa is one of the most popular and widely used visas in Australia. It is designed to help employers fill skill shorta...

NewsServices.com - avatar NewsServices.com

Achieve Success in the Petrol Station Sales Market

A petrol station, also known as a gas station, is a facility that sells automotive fuel and lubricants to motorists. It typically consists of pumps for gasoline or diesel fuel, an attached convenien...

NewsServices.com - avatar NewsServices.com

Maximize Your Return on Investment with Google AdWords Management Services

Google AdWords Management Services are the perfect solution for businesses looking to take their digital marketing to the next level. With the help of a professional AdWords management team, busines...

NewsServices.com - avatar NewsServices.com

The Small Business Concessions are Designed for Small Business Owners

Definition of Small Business Concessions Small business concessions are government-provided benefits designed to help small businesses succeed. These benefits can include tax relief, government gra...

NewsServices.com - avatar NewsServices.com

The perfect setup: key considerations when choosing industrial shelving

Factory and warehousing companies across Australia understand the benefits of industrial shelving. Easy-to-install and highly modular, intricate and incredibly versatile, long span, mini span, pal...

NewsServices.com - avatar NewsServices.com

Harness the Power of an SEO Agency for Increased Visibility

What is an SEO Agency? An SEO agency is a business that specializes in search engine optimization (SEO). They work to improve a website’s visibility in the natural or organic search engine result...

NewsServices.com - avatar NewsServices.com

Health & Wellness

Learn About the Magic of Cosmetic Dentistry

NewsServices.com - avatar NewsServices.com

Benefits of Cosmetic Dental Services Cosmetic dentistry has been gaining in popularity over the past few years, and for good reason. Cosmetic dental services can provide a variety of benefits that ...

The Power of Physiotherapy in Injury Treatment

NewsServices.com - avatar NewsServices.com

Physiotherapy, also known as physical therapy, is a health profession that focuses on improving the quality of life by assisting patients in restoring and maintaining their natural movement. Through...

The Costs Associated with Gastric Band Surgery

Hashtag.net.au - avatar Hashtag.net.au

Overview of Gastric Band Surgery Gastric band surgery is a procedure that helps individuals achieve weight loss by reducing the size of the stomach. It is an adjustable gastric banding system, comm...

The Best Guide to Learn More About Dental Implants

NewsServices.com - avatar NewsServices.com

Are you interested in finding out more about dental implants? In that case, you've found the proper site! We're here to give you the greatest information on dental implants so you can comprehend the...



NewsServices.com

Content & Technology Connecting Global Audiences

More Information - Less Opinion