With Thailand's recent growth in medical tourism and the implementation of Bio-Circular-Green (BCG) policies, the demand for reusable and sterilizable medical garments has increased. Therefore, the alliance introduced high-value medical textile products tailored for the Thai market, including the "Air Scrub Suit" and graphene-based "Pain Relief Sleeves."
In September, the alliance successfully participated in Thailand's largest medical exhibition, Medical Fair Thailand 2025, and hosted a large-scale product debut showcase. The event was attended by distinguished guests, including representatives from the Taipei Economic and Cultural Office in Thailand, the Thai Garment Manufacturers Association (TGMA), and the Thai-Taiwan Business Association. Professional models presented the alliance's new products through a roadshow-style demonstration, attracting interest from leading Thai medical apparel manufacturers such as Paladin Workwear and P.J. Garment. Representatives from local public and private hospitals, as well as rehabilitation centers, also expressed strong interest in the alliance's products. Through these efforts—combined with the use of AI tools for customer feedback analysis and LinkedIn-based targeted marketing—the alliance significantly enhanced the visibility of Taiwan's medical textile products in Thailand, achieving over US$580,000 in confirmed orders and establishing a strong presence in the Thai healthcare market.
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