Venture capitalists are backing a ‘steroid Olympics’ to find out what happens when athletes are doped to the gills
- Written by Catherine Ordway, Associate Professor Sport Management and Sport Integrity Lead, University of Canberra
ShutterstockFor many, elite sport is the quintessential human endeavour. It drives ferocious competition, captures unconditional tribal loyalty, and rewards the victors with fame and fortune.
As the Olympic motto declares, the limits of human performance are there to be tested – faster, higher, stronger. But what would happen if the...





