It is almost impossible to make your business stand out from the crowd without a proper effective marketing strategy in this day and age. From ads to social media ads, companies struggle to make their brand known all over the world. However, every business cannot afford to spend millions when it comes to advertising. This is where printed lanyards come into picture that would promise in increasing the brand awareness without much cost or investment.

You are looking for promotional accessories such as stubby coolers, promotional pens and Lanyards, Simply Merchandise could help you out. Not just these, there are various other products which a brand could buy and distribute among the customers. Check out their website for more products. 

Other than hanging your office ID cards, you could make use of promotional lanyards to hang office keys, pen drives or similar items which are compact and small. 

Should you try out branded lanyards?

Most people just consider lanyards as a simple stream that hangs around the neck with a name tag on its end. While it is undoubtedly the most common use of lanyard, it could be the least effective advertising method. They are valuable accessories that could provide endless marketing opportunity if you know the right way to make use of them. Have a look at some of the benefits that branded lanyards offer.

• Clean and professional

You can make use of lanyards during a corporate event to boost your credibility. During a conference, wearing it would be an easy method to distinguish between the guest and the brand representative. If you wear high quality and custom printed lanyard, you are showing people that you are serious about the brand and the company. You might even end up attracting many customers they would be 'wowed by your professional-looking lanyard.

• Helps boost your brand

People are intrigued by lanyards. You could make use of it why branding with company logo and name. It could be one of the easiest and quickest ways to offer information to people regarding your brand without saying it out loud. People are more likely to remember your company once they see the brand everywhere they go. It is believed that people should see something at least seven times before it makes a lasting impression. Hence, if there are some employees who wear custom lanyards during an event, the chances of having your brand recognised is high. You could make sure that you equip a lot of people with your branded lanyards.

• Helps increase customer loyalty and satisfaction

Attracting new customers could be quite heard by retaining the current audience. One of the easiest methods to show your appreciation and respect is to provide a custom printed lanyard your customers. Check out for more products. This way, they would stay loyal to the brand and would be more inclined to purchase your products in the future. You don't have to provide similar lanyards to customers as well as your employees. You could create a unique design specially for loyal customers that features companies brand and logo. It would remind them of your brand and also helps in boosting their morale.