Hashtag
Men's Weekly

Lee Kum Kee at THAIFEX 2025: Connecting the World Through Asian Culinary Culture

BANGKOK, THAILAND - Media OutReach Newswire - 29 May 2025 - Lee Kum Kee, a global leader in authentic Asian sauces and condiments, is proud to announce its participation at the prestigious THAIFEX – Anuga Asia 2025, taking place from 27 May to 31 May, 2025 at IMPACT Muang Thong Thani in Bangkok, Thailand.

This marks Lee Kum Kee's third appearance at THAIFEX, following its memorable debut in 2023 and 2024.

Lee Kum Kee joins the THAIFEX - Anuga Asia event for the third consecutive year.
Lee Kum Kee joins the THAIFEX - Anuga Asia event for the third consecutive year.

This year, Lee Kum Kee returns with a dedicated booth showcasing its signature products with an exciting range of offerings that reflect current global trends in health, convenience, and modern lifestyles. From Ready-to-Eat (RTE) meals to Menu Oriented Sauce (MOS) solutions and the expanding healthy product lines, Lee Kum Kee continues to push the boundaries of making authentic Asian cuisine more accessible while championing global wellness.

A major highlight of the booth is the exclusive live cooking shows led by Thailand's most renowned chefs — Chef Pom (Thanarak Chuto), Chef Toon (Sumlanat Banditrach) and Chef Enoch Teo — who demonstrate how Lee Kum Kee products can elevate the art of Asian cooking. Visitors can also enjoy daily tastings of specially crafted dishes made with Lee Kum Kee sauces throughout the event.

Lee Kum Kee invites Chef Pom (Thanarak Chuto) for an exclusive live cooking show at THAIFEX - Anuga Asia 2025.
Lee Kum Kee invites Chef Pom (Thanarak Chuto) for an exclusive live cooking show at THAIFEX - Anuga Asia 2025.

Further deepening the brand's dedication to culinary excellence, Lee Kum Kee is honoured to serve as the Official Partner of Premium Sauce of the Thailand Ultimate Chef Challenge 2025 11th edition (TUCC), one of the premier events held during THAIFEX. This partnership reflects the brand's ongoing commitment to nurturing culinary talents across the border.

Vincent Wong, President – APAC of Lee Kum Kee Sauce said: "With over 135 years of culinary heritage, Lee Kum Kee is dedicated to enabling superior experiences through the art of Asian cuisine. Our commitment to sharing our passion for authentic Asian flavours is exemplified by our participation in THAIFEX for three consecutive years, which provides us with a valuable opportunity to connect with food enthusiasts and demonstrate the diversity and excellence of Asian cuisine."

Join Lee Kum Kee at Hall 10, Both LL15 at THAIFEX – Anuga Asia 2025 for an unforgettable taste experience that celebrates tradition, innovation, and the power of food to unite the world.

Follow Lee Kum Kee's updates at: www.facebook.com/LeeKumKeeThailand

Hashtag: #LeeKumKee #LKK


The issuer is solely responsible for the content of this announcement.

About Lee Kum Kee

Lee Kum Kee is the global gateway to Asian culinary culture, dedicated to promoting Chinese culinary culture worldwide. Since 1888, it has brought people together over joyful reunions, shared traditions, and memorable meals. Beloved by consumers and chefs alike, Lee Kum Kee's range of more than 300 sauces and condiments sparks creativity in kitchens everywhere, inspiring professional and home chefs to experiment, create, and delight. Headquartered in Hong Kong, China and serving over 100 countries and regions, Lee Kum Kee's rich heritage, unwavering commitment to quality, sustainable practices, and "Constant Entrepreneurship" combine to enable superior experiences through Asian cuisine for people worldwide. For more information, please visit .

Business News

Creating a Backyard Memorial Garden: A Peaceful Space to Remember Loved Ones

Setting aside a corner of your backyard as a memorial garden is a meaningful way to honour the memory of a loved one — human or animal — while adding beauty and reflection to your outdoor space. Wheth...

Hashtag.net.au - avatar Hashtag.net.au

Office Painting – The Right Painting Contractor Will Save You!

Planning to refurbish your Perth business and looking to select the right commercial painting contractor? An office space is probably the number one place where having high-quality paintwork and pro...

Hashtag.net.au - avatar Hashtag.net.au

Why Commercial Fit Outs Melbourne Businesses Depend on for Efficient Workspaces

A well-executed commercial fit outs Melbourne solution is essential for businesses that want their workspace to support productivity, brand identity, and long-term growth. The internal environment o...

Hashtag.net.au - avatar Hashtag.net.au

Why Ecommerce Web Design Is The Foundation Of Online Selling Success

A successful online store begins with structure, clarity, and purpose. Thoughtful eCommerce web design ensures that visitors immediately understand what a business offers and how to interact with it...

Hashtag.net.au - avatar Hashtag.net.au

How Team Expertise Powers the NPF 3-Step Trader Training Model

Every trader dreams of achieving consistency, confidence, and complete control over their market decisions. Yet very few realise that the journey from beginner to professional is never meant to be wal...

Hashtag.net.au - avatar Hashtag.net.au

The Benefits Of Kwikstage Scaffolding For Modern Construction Sites

A reliable scaffolding system is essential for construction sites that require safe access, efficient workflows, and strong structural support. Among the systems commonly used across Australia, Kwik...

Hashtag.net.au - avatar Hashtag.net.au

Health & Wellness

Why Choosing a GP Bundoora Is Key to Consistent and Preventive Healthcare

Hashtag.net.au - avatar Hashtag.net.au

Access to dependable primary healthcare is essential for maintaining long-term wellbeing. Choosing a trusted GP Bundoora allows individuals and families to receive ongoing medical support close to h...

What Does an NDIS Support Coordinator Actually Do?

Hashtag.net.au - avatar Hashtag.net.au

The role of a support coordinator is often mentioned in NDIS conversations, but it isn’t always clearly understood. Many participants wonder what a support coordinator actually does day to day, and ho...

Why All on 4 Dental Implants Are a Life-Changing Solution for Full-Arch Tooth Replacement

Hashtag.net.au - avatar Hashtag.net.au

Severe tooth loss can affect far more than appearance. It can impact chewing ability, speech, facial structure, and overall confidence. For individuals missing most or all of their teeth, All on 4 D...