Hashtag
Men's Weekly

Taipei City Strengthens Presence in European Market as Travel Agencies Endorse Its Tourism Appeal After the Familiarization Tour

TAIPEI, TAIWAN - Media OutReach Newswire - 18 December 2024 - According to recent statistics from renowned global travel platforms Skyscanner and Expedia, Asian cities have emerged as popular destination for French travelers in the post-pandemic era, among which, Taiwan ranks fifth in search volume.

In order to grasp the recovery trend of the European tourism market after the epidemic, Department of Information and Tourism, Taipei City Government has actively positioned the city as a top choice by highlighting its diverse cultural, natural, and international event offerings.

The Taipei City Government invited major European travel agencies in October to explore Taipei
The Taipei City Government invited major European travel agencies in October to explore Taipei's diverse cityscapes firsthand.

In October, the Department invited representatives from renowned European travel agencies for a six-day familiarization tour of Taipei. Participants deeply experienced the city's cultural heritage, natural landscapes, and urban charm, deeming Taipei an excellent destination for immersive travel. Following their visit, the agencies launched exclusive Taipei tour packages on their websites and promoted the city's attractions across social media platforms, generating significant interest among European travelers.

To amplify the marketing effects, the Department strategically launched a marketing campaign during the travel peak season following Paris Fashion Week which promotes a video showcasing Taipei's blend of rural and urban scenery at CITADIOM, a trendy department store in Paris. The campaign incorporated keyword-targeted advertising and YouTube video promotions, hoping to reach a large number of European tourists and reinforcing Taipei's image as a premier Asian destination choice.

Through the familiarization tour and innovative advertising and marketing strategies, Taipei's tourism appeal in the European market has been greatly enhanced. Multiple European travel agencies have reported a surge in inquiries about Taipei, with several group tours already confirmed to visit the city to experience the diverse charm of city of Taipei, its nature and cuisine.

Hashtag: #DepartmentofInformationandTourismTaipeiCityGovernment

The issuer is solely responsible for the content of this announcement.

Business News

How to Find the Right Lawyers in Melbourne for Your Legal Matter

When faced with a legal issue, finding the right lawyers in Melbourne can be the difference between a smooth resolution and a stressful ordeal. Whether you’re a business owner, a family in transitio...

Hashtag.net.au - avatar Hashtag.net.au

The Role of Mining Equipment Suppliers in Driving the Industry Forward

Mining is one of the most essential sectors for global economic growth, providing raw materials for construction, energy production, manufacturing, and technology. Behind the scenes, mining equipmen...

Hashtag.net.au - avatar Hashtag.net.au

Security Industry Transformation Through Advanced VR Training

Australia's security industry, protecting everything from shopping centres to critical infrastructure, faces increasingly complex challenges requiring sophisticated interpersonal skills alongside tr...

Hashtag.net.au - avatar Hashtag.net.au

Commercial Timber: A Sustainable Future for Construction?

In the world of construction, where materials are constantly scrutinised for their environmental impact and long-term viability, the spotlight is increasingly turning towards timber. But not just an...

Hashtag.net.au - avatar Hashtag.net.au

How Data Cabling Powers Your Business: An Explainer

In today's fast-paced business environment, reliable and efficient communication is paramount. At the heart of this communication lies something often overlooked but utterly essential: the network o...

Hashtag.net.au - avatar Hashtag.net.au

Rubbish Removals That Make Life Easier and Spaces Cleaner

Modern life comes with a lot of waste—both literal and metaphorical. Old appliances, broken furniture, yard debris, outdated electronics, and general clutter often build up faster than expected. Tha...

Hashtag.net.au - avatar Hashtag.net.au

Health & Wellness

Why Regular Visits to a Trusted Dentist Matter More Than You Think

Hashtag.net.au - avatar Hashtag.net.au

Seeing a dentist is often associated with pain or emergency situations. However, routine dental visits play a much larger role in maintaining not only oral health but your overall wellbeing. Whether...

5 Signs Your Loved One Might Benefit from In-Home Therapy Support

Hashtag.net.au - avatar Hashtag.net.au

Living with a disability or health condition can present daily challenges, especially when accessing regular therapy support outside the home. That’s why many individuals and their families are turn...

Connecting You to Community: The Role of Your NDIS Disability Services Provider in Inclusion

Hashtag.net.au - avatar Hashtag.net.au

(Source)When discussing disability services, it is tempting to focus on the practical aspects, such as daily routines, mobility aids, and support workers. However, after all that, there is another thi...