Instagram has announced it will be removing beauty filters – but the damage is done
- Written by Lauren A. Miller, PhD Student in AR filters and digital beauty cultures on social media, Swinburne University of Technology
Roman Samborskyi/ShutterstockMeta has announced third-party augmented reality (AR) filters will no longer be available on its apps as of January 2025. This means more than two million user-made filters offered across WhatsApp, Facebook and, most notably, Instagram will disappear.
Filters have become a mainstay feature on Instagram. The most viral...





