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The Times

Generative AI and deepfakes are fuelling health misinformation. Here’s what to look out for so you don’t get scammed

  • Written by Lisa M. Given, Professor of Information Sciences & Director, Social Change Enabling Impact Platform, RMIT University
Generative AI and deepfakes are fuelling health misinformation. Here’s what to look out for so you don’t get scammedChay_Tee/Shutterstock

False and misleading health information online and on social media is on the rise, thanks to rapid developments in deepfake technology and generative artificial intelligence (AI).

This allows videos, photos and audio of respected health professionals to be manipulated – for example, to appear as if they are endorsing...

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