Hashtag
Men's Weekly

Wildberries collects over 1,000 tons of donated clothing, textiles in large-scale ESG initiative

MOSCOW, RUSSIA - Media OutReach Newswire - 25 March 2025 - Wildberries, a leading e-commerce platform in Eurasia, has collected more than 1,000 tons of clothing and household textiles for donation or recycling in partnership with eco-tech company Ecoplatform and eco-household products manufacturer Synergetic.



The Not Just a Thing initiative ("thing" in Russian refers to clothing or textiles) leverages the convenience of Wildberries' e-commerce infrastructure with its partners' logistics and marketing capabilities to transform everyday shopping tasks into long-term sustainable habits.

As a key contributor to the ongoing initiative, Wildberries installed 1,482 collection boxes across its order pick-up points. This enabled more than 92,000 individuals to donate items for reuse or recycling over a period of two years. Participants can donate clothing, towels, bags, bed linen and household textiles in return for bonus points, which can then be used towards utilities payments, special offers from partners, or directed to charity.

"We have created a convenient infrastructure with our collection boxes, as Wildberries pick-up points are places where people are already accustomed to collecting their orders, while bonus points motivate them to come back again," said Alexei Pogorelets, Managing Director of Not Just a Thing.

After a strict sorting process, the overwhelming majority of donated items receive a new lease on life. Over the two-year period, 78% of items were sent for recycling and 10% were donated to charity or second-hand shops, with the remainder being disposed of as unsuitable for use.

The project currently involves Wildberries pick-up points in four major cities in Russia (Moscow, St. Petersburg, Kazan and Nizhny Novgorod) and surrounding regions, with plans to expand the network of collection boxes to 10,000 across the country.
Hashtag: #Ecommerce #Tech #Eurasia

The issuer is solely responsible for the content of this announcement.

About Wildberries

Established in 2004 in Russia, Wildberries is a leading e-commerce platform operating in Armenia, Belarus, Georgia, Kazakhstan, Kyrgyzstan, Russia and Uzbekistan, while also partnering with sellers in China. Wildberries provides a state-of-the-art IT infrastructure to support customers and sellers, along with a developed logistics network spanning more than 130 facilities and 58,000 pick-up points across its markets. As of 2025, Wildberries serves over 75 million customers and processes more than 20 million orders per day.

Business News

Prudential and Prudence Foundation Provide Free Mental Health Support to Vulnerable Communities

In partnership with Intellect, the programme will be launched in Malaysia and Vietnam to make mental healthcare more accessible for vulnerable or at-risk groups HONG KONG SAR - Media OutReach Newswir...

Hashtag.net.au - avatar Hashtag.net.au

Trend Micro Named a Leader in IDC MarketScape for CNAPP

HONG KONG SAR - Media OutReach Newswire - 2 July 2025 - Trend Micro Incorporated (TYO: 4704; TSE: 4704), a global cybersecurity leader, today announced it has been named as a Leader in the IDC Marke...

Hashtag.net.au - avatar Hashtag.net.au

Drug & Medical Device & Aesthetics, 肌顏態 was displayed at the CSD2025, The GeneQueens and 金因敷 launch was grandly held in Changsha

HONG KONG SAR - EQS Newswire - 2 July 2025 - On June 27, 2025, Uni-Bio Science Group Limited (the "Group")grandly held a new medical aesthetics product launch event in Changsha, releasing the high-end...

Hashtag.net.au - avatar Hashtag.net.au

Amazon Singapore Unveils a Week of Prime Day Deals and a Special Public Maze Event for Prime Day 2025

Prime members can access exclusive deals from brands such as Neutrogena, FOREO, Resto, Cricut, Pigeon, PicassoTiles and Coca-Cola from 8 – 14 July. Free Public event: Amazon Prime Day Maze at Suntec...

Hashtag.net.au - avatar Hashtag.net.au

Themed Forum of "Mountain Biodiversity and Our Life" to Kick off "Guizhou Example" Empowering Global Mountain Eco-treatment

GUIYANG, CHINA - Media OutReach Newswire - 2 July 2025 - Recently, Eco Forum Global Guyang 2025 announced at a press briefing that the themed forum "Mountain Biodiversity and Our Life" will be held i...

Hashtag.net.au - avatar Hashtag.net.au

Asia's First Porsche Design Tower Offers Revolutionary Luxury Living Experience to Bangkok's Vibrant Japanese Community

STUTTGART, GERMANY / TOKYO, JAPAN - Media OutReach Newswire - 24 June 2025 - Porsche Design Tower Bangkok emerges as a defining statement of excellence in luxury automotive-inspired living. As Asia's...

Hashtag.net.au - avatar Hashtag.net.au

Health & Wellness

Telehealth Could be the Catalyst for Better Heart Health in Australia

Hashtag.net.au - avatar Hashtag.net.au

Image by stockking on Freepik Heart disease is one of the leading causes of death in Australia despite decades of advancements in medicine and health education campaigns. More than 400 Australians ...

Disability Care in Melbourne: What Families Need to Know in 2025

Hashtag.net.au - avatar Hashtag.net.au

If you’re supporting a loved one with a disability in Melbourne, you’ll know how important it is to find the right care—and how overwhelming it can be to navigate the system. With the National Disab...

Online Medical Certificate Services: Essential Features to Look Out For

Hashtag.net.au - avatar Hashtag.net.au

"Discover top online medical certificate services! Essential features to look for to get trusted and efficient results." Choosing high-quality services is essential for ensuring reliable, efficient, ...