Hashtag
The Times Real Estate

Ye Xiu Joins Global Fans in Singapore to Ring in New Year's Eve, Yuewen Music Festival Pioneers Novel IP Experiences and Scenarios

SINGAPORE - Media OutReach Newswire - 7 January 2025 - As the clock ticked down the last few hours of 2024, Sentosa Beach in Singapore came alive with excitement. When the voice of Ye Xiu, the beloved character from The King's Avatar, echoed across the sandy shores, cheers erupted from the crowd.

Stepping into the role of the "specially invited host" for YUEWEN Music Festival, Ye Xiu led global fans in a unique celebration of New Year's Eve.

Yuewen
Yuewen

YUEWEN Music Festival assembled top-tier musicians from countries across the globe, including China, Singapore, South Korea, Japan, Thailand, and the Netherlands. They offered a kaleidoscope of performances across pop, hip-hop, and EDM genres, transforming the beach into a pulsating musical paradise that spanned three days.

What set this festival apart from the traditional ones was Yuewen's ingenious way of weaving eight of its marquee IPs - Joy of Life, The King's Avatar, Lord of Mysteries, Guardians of the Dafeng, Battle Through the Heavens, Dao of the Bizarre Immortal, Fox Spirit Matchmaker, and The Outcast - seamlessly into the fabric of the performances, as well as the dazzling fireworks display and the spellbinding drone show on New Year's Eve. At the festival grounds, the IP visual installation known as the "Magic Cube" commanded attention, while the IP merchandise marketplace beckoned fans to explore. Notably, the latest merchandise offering from The King's Avatar, the blind box series titled "Ye Xiu's Daily Life", proved to be a magnet for spectators.

On the third day of the festival, which coincided with New Year's Eve, acclaimed musicians Akini Jing and WUKONG pulled out all the stops, crafting bespoke IP-infused performance programs. The tracks from The Outcast, Battle Through the Heavens, Fox Spirit Matchmaker, and The King's Avatar were synchronized with the drone show, immersing the audience in a sensory symphony.

In a moment that sent shockwaves of euphoria through the crowd, DJ WUKONG dropped the remixed version of the theme song of The King's Avatar, specially concocted for this occasion. The instant the familiar music filled the air, the beach was engulfed in a sea of cheers.

With Ye Xiu and the captivating IPs by their side, fans embarked on a journey through an unforgettable New Year's Eve, one filled with music, magic, and memories.

In early 2024, the Yuewen Global IP Awards was held in Singapore, with Ye Xiu's image adorning the city's iconic landmarks. Over the past year, the iconic IP characters led by Ye Xiu have been making inroads into global cultural and tourism hotspots. Ye Xiu not only donned the hat of "Swiss Tourism Pathfinder" but also, through collaborations with world-class designers, found their way onto the hallowed grounds of the Eiffel Tower in France and other renowned landmarks, paving the way for a new era of IP globalization under the Yuewen banner.
Hashtag: #Yuewen

The issuer is solely responsible for the content of this announcement.

Business News

Hong Kong Life Sponsors Local Sailing Team B.L.U. for Races

Promoting the Development and Heritance of Sports, Advocating the Spirit of “Fearless against Challenges and Pursuing Excellence” HONG KONG SAR - Media OutReach Newswire - 23 April 2025 - Hong Kong, ...

Hashtag.net.au - avatar Hashtag.net.au

Delphos Advises on Historic $20 Million Investment for Fintech LendMN to Propel Financial Inclusion in Mongolia

WASHINGTON, DC and ULAANBAATAR, MONGOLIA - Media OutReach Newswire - 23 April 2025 - Delphos, a premier advisor in private emerging markets, proudly announces its role as the exclusive financial advi...

Hashtag.net.au - avatar Hashtag.net.au

PolyU and Peking University Third Hospital establish Medicine-Engineering Collaborative Innovation Research Laboratory

Opening new frontiers in smart healthcare HONG KONG SAR - Media OutReach Newswire - 23 April 2025 - The Hong Kong Polytechnic University (PolyU) and Peking University Third Hospital (PUTH) have joine...

Hashtag.net.au - avatar Hashtag.net.au

Galaxy Macau™ Teamed Up with SCMP Live to Spark Ideas and Innovation by Presenting the Capital Insights Forum

Leading Experts Gathered at GICC to Transform Wealth Strategies in a New Era for Chinese Investors MACAO SAR - Media OutReach Newswire - 23 April 2025 - Galaxy Macau™ partnered with South China Morni...

Hashtag.net.au - avatar Hashtag.net.au

Hainan fish on global tables: testament to successful Hainan Fresh Products initiative

HAIKOU, CHINA – Media OutReach Newswire – 23 April 2025 - At the 5th China International Consumer Products Expo held in Hainan recently, Wang Kangzheng, a marketing staff member of the Hainan Haiken ...

Hashtag.net.au - avatar Hashtag.net.au

ACES Awards 2025 Nominations Now Open

Singapore’s Leaders Invited to Benchmark Against Asia’s Most Rigorous Platform for Purpose-Driven Excellence SINGAPORE - Media OutReach Newswire - 24 April 2025 - In a world overflowing with accolade...

Hashtag.net.au - avatar Hashtag.net.au

Health & Wellness

Online Medical Certificate Services: Essential Features to Look Out For

Hashtag.net.au - avatar Hashtag.net.au

"Discover top online medical certificate services! Essential features to look for to get trusted and efficient results." Choosing high-quality services is essential for ensuring reliable, efficient, ...

The Importance of Having a Defibrillator in Public Spaces

Hashtag.net.au - avatar Hashtag.net.au

Life is uncertain! It is almost impossible to be 100% sure of the future, anything can happen to anyone at any time. However, in the case of Sudden Cardiac Arrests (SCA), the presence of an Automat...

Understanding Anxiety: Different Types and Treatment Options

Hashtag.net.au - avatar Hashtag.net.au

(Source) Every person experiences anxiety in some form as they face either pre-event heart palpitations before important events or constant sleep deprivation because of ongoing concerns. People exp...