Hashtag
Men's Weekly

Why Your Business Needs a Digital Marketing Agency in Sydney

Having a strong online presence is essential for any business that wants to succeed. Whether you run a small startup or a large ...

How Visual Hierarchy Impacts Click-Through Rates in Email Campaigns

Image by creativeart on Freepik Great copy isn't the only thing you need to succeed in email marketing. Knowing visual hierarchy...

Using AI Phone Calls for Lead Qualification

Image by pressfoto on Freepik Lead qualification has always been a labor-intensive component of the sales cycle time, personnel, ...

Telehealth Could be the Catalyst for Better Heart Health in Australia

Image by stockking on Freepik Heart disease is one of the leading causes of death in Australia despite decades of advancements i...

5 Personal Finance Tips for a Balanced Portfolio

Managing your money sensibly requires the construction of a balanced investment portfolio. A well-rounded portfolio protects a...

Experienced Brisbane Car Accident Lawyers & QLD Whiplash Claims

Car accidents in Brisbane can lead to significant injuries, with whiplash being one of the most common yet often underestimated ...



To read Trend Micro's 2024 cybersecurity predictions, please visit: https://www.trendmicro.com/vinfo/hk/security/research-and-analysis/predictions/critical-scalability-trend-micro-security-predictions-for-2024

Eric Skinner, VP of market strategy at Trend: "Advanced large language models (LLMs), proficient in any language, pose a significant threat as they eliminate the traditional indicators of phishing such as odd formatting or grammatical errors, making them exceedingly difficult to detect. Businesses must transition beyond conventional phishing training and prioritize the adoption of modern security controls. These advanced defenses not only exceed human capabilities in detection but also ensure resilience against these tactics."

The widespread availability and improved quality of generative AI, coupled with the use of Generative Adversarial Networks (GANs), are expected to disrupt the phishing market in 2024. This transformation will enable cost-effective creation of hyper-realistic audio and video content—driving a new wave of business email compromise (BEC), virtual kidnapping, and other scams, Trend predicts.

Given the potentially lucrative gains* that threat actors might achieve through malicious activities, threat actors will be incentivized to develop nefarious GenAI tools for these campaigns or to use legitimate ones with stolen credentials and VPNs to hide their identities.

AI models themselves may also come under attack in 2024. While GenAI and LLM datasets are difficult for threat actors to influence, specialized cloud-based machine learning models are a far more attractive target. The more focused datasets they are trained on will be singled out for data poisoning attacks with various outcomes in mind—from exfiltrating sensitive data to disrupting fraud filters and even connected vehicles. Such attacks already cost less than $100 to carry out.

These trends may, in turn, lead to increased regulatory scrutiny and a push from the cybersecurity sector to take matters into its own hands.

"In the coming year, the cyber industry will begin to outpace the government when it comes to developing cybersecurity-specific AI policy or regulations," said Greg Young, VP of cybersecurity at Trend. "The industry is moving quickly to self-regulate on an opt-in basis."

Elsewhere, Trend's 2024 predictions report highlighted:

A surge in cloud-native worm attacks, targeting vulnerabilities and misconfigurations and using a high degree of automation to impact multiple containers, accounts and services with minimal effort.

Cloud security will be crucial for organizations to address security gaps in cloud environments, highlighting the vulnerability of cloud-native applications to automated attacks. Proactive measures, including robust defense mechanisms and thorough security audits, are essential to mitigate risks.

More supply chain attacks will target not only upstream open-source software components but also inventory identity management tools, such as telco SIMs, which are crucial for fleet and inventory systems. Cybercriminals will also likely exploit vendors' software supply chains through CI/CD systems, with a specific focus on third-party components.

Attacks on private blockchains will increase as a result of vulnerabilities in the implementation of a number of private blockchains. Threat actors could use these rights to modify, override, or erase entries and then demand a ransom. Alternatively, they could try to encrypt the entire blockchain if it's possible to seize control of enough nodes.

*BEC cost victims over $2.7bn in 2022, according to the FBI.




Hashtag: #trendmicro #2024predictions #cybersecurity #cloudsecurity #cyberattack





The issuer is solely responsible for the content of this announcement.

About Trend Micro

Trend Micro, a global cybersecurity leader, helps make the world safe for exchanging digital information. Fueled by decades of security expertise, global threat research, and continuous innovation, Trend Micro's cybersecurity platform protects hundreds of thousands of organizations and millions of individuals across clouds, networks, devices, and endpoints. As a leader in cloud and enterprise cybersecurity, the platform delivers a powerful range of advanced threat defense techniques optimized for environments like AWS, Microsoft, and Google, and central visibility for better, faster detection and response. With 7,000 employees across 65 countries, Trend Micro enables organizations to simplify and secure their connected world.

IN THE NEWS

Investment Property: A Guide to the Australian Real Estate Market

Property investment in Australia is popular because it has benefits such as being less volatile than .

What To Look For When Buying A New Home

With rising transfer costs and a housing market out of reach for many young people, you may be thinki.

HeeSay Debuts at White Party Vietnam, Bringing its "Community" Vision to Local LGBTQ+ Scen…

HO CHI MINH, VIETNAM - Media OutReach Newswire - 5 September 2024 - HeeSay, the LGBTQ+ online community.

OnePlus Announces Return to Metal Unibody Design with OnePlus Nord 4 with In-Depth Discussion

An interview with the Head of the OnePlus Industrial Design Center and the designer of the Paris 2024 Oly.

Cyberport Leads Eight AI-powered Start-ups to WAIC 2024

Two Named in Future Tech 100, Driving AI application and Global Opportunities HONG KONG SAR - Media Out.

Tips for Finding a Reputable Roofer in Maryland

There is no denying that finding a reputable roofer in Maryland can be a daunting task, particu.

Health & Wellness

Telehealth Could be the Catalyst for Better Heart Health in Australia

Hashtag.net.au - avatar Hashtag.net.au

Image by stockking on Freepik Heart disease is one of the leading causes of death in Australia despite decades of advancements in medicine and health education campaigns. More than 400 Australians ...

Disability Care in Melbourne: What Families Need to Know in 2025

Hashtag.net.au - avatar Hashtag.net.au

If you’re supporting a loved one with a disability in Melbourne, you’ll know how important it is to find the right care—and how overwhelming it can be to navigate the system. With the National Disab...

Online Medical Certificate Services: Essential Features to Look Out For

Hashtag.net.au - avatar Hashtag.net.au

"Discover top online medical certificate services! Essential features to look for to get trusted and efficient results." Choosing high-quality services is essential for ensuring reliable, efficient, ...