Hashtag
Men's Weekly

Considering HIFU for Skin Tightening? Here’s What You Need to Know

If you’re curious about non-surgical ways to rejuvenate your appearance, you’ve likely come across HIFU for skin tightening. HIF...

Crossing Borders Freely: Why Schengen Visa Multiple Entry is Built for Global Citizens

Your meetings are in Munich, your art show is in Paris, and your friends are waiting in Barcelona. You travel often—not for leis...

May Gibbs Foundation Launches New Online Store to Aid Cerebral Palsy Research

The May Gibbs Foundation, the legacy of Australian Children’s author May Gibbs, this month launches a new online store at maygib...

Renovating an Old Home? Here’s What You Should Fix First

Restoring an old house comes with flair and a few surprises. Although the temptation to jump straight into design improvements i...

How to Choose the Best Asbestos Removalist Melbourne for Your Construction Project

When planning a construction or renovation project in Melbourne, ensuring the safety of your site is paramount. One of the hidde...

How Does a Dual Battery System Actually Work

A dual battery system is essential for those who love off-grid adventures or need reliable power for work vehicles. It plays a cru...

A caterpillar emerges from its chrysalis as a majestic butterfly. And rough diamonds formed billions of years ago are transformed into masterfully crafted, astonishingly beautiful jewels.

Caption

Metamorphosis by De Beers is a High Jewellery collection dedicated to the transformative power of natural diamonds, with bold designs inspired by nature's perpetual evolution. In January 2023, the House unveiled Chapter One, with its first set, Prelude. Prelude harmoniously captured the four seasons, introducing, among other pieces, an electrifying ear cuff strung with four titanium chrysalises to symbolise Spring, Summer, Autumn and Winter. During Paris Couture Week in July 2023, De Beers unveils Chapter Two, which sees four magnificent butterflies arise from these cocoons, each representing a new season. These exquisite creatures spearhead four sets comprising 37 new pieces that, in combination with the nine jewels from Prelude, create a full collection of 46 one-of-a-kind designs.

Caption

The Metamorphosis by De Beers collection celebrates the magnetic beauty of raw materials while pushing the boundaries of contemporary design and technical innovation. The four sets of Chapter Two are dedicated to the shifting seasons, with four distinct aesthetics that showcase the House's exceptional craftsmanship. Spring is represented by the overlapping petals of the King Protea flower native to southern Africa, where many De Beers diamonds are unearthed. The Summer set is inspired by the mesmerising spirals of ammonite fossils, crafted in yellow gold like relics revealed in sand. Autumn's russet leaves are abstracted into billowing curves of Grand Feu enamel, the first time this expert technique has appeared in a De Beers collection. And the glacial splendour of Winter is echoed in articulated jewels suggestive of the angular fragments formed on frozen lakes.

The unique collection champions movement and versatility. In Chapter Two, twenty pieces are transformable, while articulation and en-tremblant settings ensure that every creation comes to life when worn. Modern multi-finger rings, ear cuffs and an avant-garde tiara demonstrate the metamorphosis at the heart of De Beers, from purveyor of the world's finest diamonds to a daring and creative High Jewellery House.

De Beers is the only luxury House with a direct connection to the source, offering unparalleled access to the Earth's most beautiful diamonds while also ensuring their superior quality, traceability and positive impact. Metamorphosis Chapter Two showcases remarkable rare diamonds from the De Beers Natural Works of Art collection, including a 2.78 carat Fancy Intense Pinkish Purple cushion-cut diamond, a 7.61 carat Fancy Vivid Yellow cushion-cut diamond, and a pear-shaped white diamond of 8.49 carats. The House juxtaposes these hypnotic treasures of nature with cutting-edge materials such as titanium alongside traditional goldsmithing techniques.

"With Prelude we wanted to tell the story of the start of a magical transformation. In Chapter Two, we continue this poetic ode to the beauty of nature's constant evolution and welcome four beautiful butterflies. They are an iconic emblem of De Beers and a symbol of our boundless creativity," says Céline Assimon, CEO of De Beers Jewellers. "I am particularly proud of the daring designs of this chapter: we've experimented with bold volumes, graphic motifs and hidden details. Our focus on transformability and versatility reflects the fact that De Beers is a young House: High Jewellery is the epitome of art and craftsmanship, but it should also be wearable and fun."

Hashtag: #DeBeers #DeBeersHK #naturaldiamonds

The issuer is solely responsible for the content of this announcement.

About De Beers Jewellers

Founded in London, with a flagship store on Old Bond Street and a presence in the most exclusive locations around the world, De Beers Jewellers is the pinnacle of luxury diamond jewellery. Building on De Beers' 130 years of expertise, the House glorifies the world's most beautiful diamonds through creativity and craftsmanship in bold, distinctive designs.

De Beers is invested in ensuring all the diamonds it discovers create a lasting positive impact for people and the places where they are found. This comes with a pledge to build a better future – one that is fairer, safer, cleaner and healthier, in which communities thrive, ethical practices are maintained, and the natural environment is protected. We call this long-term commitment Building Forever.

De Beers Jewellers has 36 stores globally and ships to 13 markets via debeers.com.


FB: @DeBeers
IG: @debeersofficial

IN THE NEWS

5 Ways Tree Removal Can Benefit Your Property

Trees are known to have many benefits. Being surrounded by numerous trees can help improve your overa.

Transform your Office’s Look by Adding Some Dividers

Office desk dividers are a common type of office furniture. If you are looking for a way to create s.

Finex Launched ‘Get X2’ Trading Competition to Celebrate the New Year

Finex, an Indonesian broker with over a decade of success, launched a trading marathon campaign to start .

DHL Global Forwarding appoints new CEO for the Greater China region

Aditi Rasquinha is named CEO, taking over from Steve Huang, who recently entered retirement SINGAPO.

Harmful advice for traders: Octa broker's warnings

KUALA LUMPUR, MALAYSIA - Media OutReach Newswire - 15 May 2025 - When navigating online trading recommen.

Affordable SEO Brisbane: Best Results for Your Business

In Brisbane and across Australia, you can find SEO services for a price that works for your budget, a.

Health & Wellness

A Permanent Fix: Why More Patients Are Choosing Dental Implants

Hashtag.net.au - avatar Hashtag.net.au

Among the myriad of advancements in the field of dentistry, none have impacted as radically as dental implants. A last option not long ago, today, implants are the go-to solution for millions of ind...

Smile Confidently: Sydney's Best Cosmetic Dentists for Invisalign Treatment

Hashtag.net.au - avatar Hashtag.net.au

A warm, welcoming smile can change how you see yourself and how others see you. But to so many, crooked or uneven teeth will obstruct smiling openly. Modern cosmetic dentistry has answers, though, t...

Will Anyone Notice My Clear Aligners? Here’s the Honest Truth

Hashtag.net.au - avatar Hashtag.net.au

Image by freepikClear aligners have become hugely popular in Australia, promising discreet orthodontic treatment without the obvious look of metal braces. Yet, despite their growing popularity, a co...