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The Times

As COVID rips through Australia, is Scott Morrison's media strategy starting to fail as well?

  • Written by Denis Muller, Senior Research Fellow, Centre for Advancing Journalism, The University of Melbourne

As he embarks on an election year, there is a question about whether Prime Minister Scott Morrison’s media communications strategy, which has served him well for a long time, is fit for the current political environment.

The strategy is predicated on the proposition that Morrison is the government’s prime political asset, to be...

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